Honest unveils first bottled tea with stevia
After several years in the pipeline, Honest Tea is launching the first ready-to-drink organic bottled tea naturally sweetened with organic stevia. Passion Fruit Green Tea with Maqui Berry combines sweet and tart notes of passion fruit with maqui berry, the South American superfruit. It is the first zero calorie tea naturally sweetened with organic stevia extract,a leafy plant native to South America that is sweeter than sugar, but does not contain any calories. According to the company's CEO, the drink took a while to develop, because the ingredient was not allowed as an ingredient in beverages and it was hard to formulate a drink with the right taste and function. The 16.9oz (500ml) bottle will retail for $1.79.