Tea giant Tetley launches tea-scented perfume
Tetley, one of the largest tea brands in the world, has introduced a tea-scented perfume in the UK. Le Brew was created in response to tea being one of the favorite smells for UK consumers. According to research, people find the smell of tea relaxing. It comes fourth, after fresh bread, cut grass and clean laundry. Tetley's senior taster suggests that the fragrance is reminiscent of freshly cut tea and the tropical scents in a tea plantation. The limited edition Le Brew perfume is available from Tetley Tea Store and is priced at £15 ($25).
