PG Tips
PG Tips, UK's leading tea brand, has announced the introduction of new packaging to communicate its partnership with Rainforest Alliance. The brand, owned by the Anglo-Dutch Unilever, plans to support the launch of the new packs, which proudly feature the Rainforest Alliance Certified seal, with a huge £12 million marketing campaign through 2008. The Rainforest Alliance ensures that that tea is grown using sustainable farming methods, and guarantees decent working conditions and salaries.
