Keurig Green Mountain presents Keurig 2.0 hot beverage system
Keurig Green Mountain announced the introduction of the new Keurig 2.0 hot beverage brewing system this weekend. The new system brews both a single cup and a four-cup carafe of over 290 coffee, tea and other hot beverage options, including Starbucks, Snapple and Lipton. The most controversial feature is the software system, which scans each K-cup to determine optimal brewing specifications, but does not permit the use of third party K-cups. This is already in the process of being challenged by a lawsuit for attempting to create an illegal monopoly. Keurig 2.0 is available in three configurations based on brewing sizes and options, with retail prices ranging from $140 to $200.