Enviga to drop weight-loss claims
An agreement has been reached by the Coca-Cola Co. and joint-venture partner Nestle to settle a dispute with 27 states over claims that Enviga green tea burns calories, resulting in weight loss. The companies will pay $650,000 for the settlement and have agreed to re-label Enviga to add disclosures and disclaim weight-loss benefits. Any marketing of Enviga or a similar beverage that uses the terms "the calorie burner," "negative calories" or "drink negative" must clearly disclose that the product doesn't lead to weight loss without diet and exercise. Coca-Cola introduced Enviga in the U.S. in November 2006.