Celebrities Help Green Tea Sales Boom
Green tea sales in the UK have soared due in part to celebrity endorsements from celebrity stars such as Jennifer Lopez and Gwyneth Paltrow. Combined with the widely publicized health benefits of drinking green tea sales of green tea are booming. American ready-to-drink giant AriZona has benefited most with sales in the UK climbing by 125 per cent in the past five months. Bill Gorman, executive director of the Tea Council notes UK consumers are interested in the health benefits of green tea and some boredom with bottled waters. Home delivery of AriZona teas is available in some part of the UK, making it exceptionally easy for consumers to obtain green tea beverages.