Tetley Tea presents new global graphics design
Tetley Tea, part of Tata Global Beverages, has unveiled its new packaging design destined for more than 70 countries. The modernized graphics were designed to evoke the warm feelings and stirring actions associated with tea drinking, to further draw consumers in to the Tetley experience at the point of purchase. The packs will retain the signature blue color of the brand. Tetley Tea packaging introduction will begin in Australia and the UK, and will hit US store shelves starting in September. All Tetley branded tea, including flavored and decaffeinated varieties, are planned to be part of the Rainforest Alliance certification program by 2016.