Starbucks enters Chinese tea drinks market
Starbucks has announced the launch of nine ready-to-drink bottled tea beverages aimed at the huge Chinese tea drinks market. The products include three original-leaf Chinese-style tea drinks, four original-leaf foreign tea drinks, and two handmade special tea drinks. Apart from the beverages, Starbucks has also launched related accessory products such as tea cups and teapots. The launch of tea drinks is in response to the demands of local consumers, according to the company. China is the world's biggest tea market, with around 200 million regular tea drinkers.