Nespresso tea version announced by Nestlé
In a move that is likely to have a huge impact on the tea industry, Nestlé has announced plans to sell a line of premium tea and tea brewing machines. Nestlé, the world's largest food company, plans to sell 25 'Special.T' tea varieties and a Nespresso-style tea making machine in France from September. Tea machines will cost 89 ($110) and tea pods will cost 0.35. 'Special.T' line will be available in green, black, red and blue varieties, as well as Earl Grey lime and blueberry muffin flavors. The machines will be able to "read" each capsule and brew the tea at different temperatures and speeds, depending on the variety. The western European tea market is worth 4 billion, whereas the coffee market is estimated at almost 13bn, according to Nestlé.