Bigelow Tea teams up with Van Houtte for K-Cups
Bigelow Tea has partnered with Van Houtte, a Canadian gourmet coffee maker, to develop the US K-Cup market. A K-Cup is a plastic container with a filter inside, allowing a brewing machine to force hot water through it into a mug. For Bigelow, the business has expanded at a 45% annual rate since its beginnings four years ago. The Bigelow K-Cups include English Breakfast, Green Tea, Earl Grey, Cozy Chamomile, Mint Medley, and Green Tea with Pomegranate varieties.